Am I a Social Media Expert? Does it Really Matter?
You’ve probably been hearing a lot lately about Gary Vaynerchuck’s statement that “99.5 percent of social media experts are clowns.” First off to come out with a statement like this is, in my mind, a bit lacking in maturity, and not at all what I’m used to hearing out of Vaynerchuck. To be fair, he has recanted his statement a bit. Second off, this name calling in the social media world has been getting out of hand. I’m starting to wonder, is the new strategy to bring in business to do so by tearing the others down? People are missing the point here, and...
read moreThe Art of Confidence
On the heels of yesterdays post, The Art of Change, I realized one of the biggest obstacles to making changes is having the confidence to do it. Many of us lack the self confidence it takes to fail. That’s right, I said fail. There is no success without first failing. We learn from these hiccups and move on, better equipped for our impending success. To fail we must have the confidence to put ourselves out there. Lay bare a piece of us to the community and brave the onslaught of good and bad. How do we build that self confidence we need to move ahead and keep ourselves from...
read moreCan Social Media Find You a Job?
Well can it? In a word, yes. It’s really not that simple though. Possible yes, but how, is the question. We know from many personal stories that is has been done, so we can look at these examples and find how it is possible to engineer your own digital presence and how people can accomplish their own success through social mediums. It’s all about risks, and being willing to take those risks. Some have landed jobs just because they IM’d the right person at the right time. Some have taken their blogs to new, more profitable, heights. The point here is you’ve got to be...
read moreImprove your SEO-Fu through Local SEO
Sure, there are those from many places on this planet that come to this site (OK probably not so many, but it’s nice to brag). However, that is not where I will make my money. The majority of my and anybody’s potential jobs will come from a relatively small radius of the area in which we live. I’ve been looking at various techniques that can be utilized to get you noticed locally. Since Google started allowing searches to be done by region or locals, SEO for your specific are has become much more important. Think about it. If you live in Bangor Maine, and are in need of a...
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