Social Media Metrics and What You Should Be Looking At.
ROI this, metrics that. We constantly hear about how to assess your social media benchmarks, and quite a few of them are pretty complicated. Bottom line, especially for small businesses, ROI really doesn’t need to be that hard to calculate. I’ve gathered together a few things that you can be looking at that will give you a basic understanding of how you are doing. The biggest thing here is that there are so many things that can be looked at, and so many that can seem very unrelated. No, you really cannot effectively quantify real, quality relationships, but you can put together...
read moreCan Social Media Find You a Job?
Well can it? In a word, yes. It’s really not that simple though. Possible yes, but how, is the question. We know from many personal stories that is has been done, so we can look at these examples and find how it is possible to engineer your own digital presence and how people can accomplish their own success through social mediums. It’s all about risks, and being willing to take those risks. Some have landed jobs just because they IM’d the right person at the right time. Some have taken their blogs to new, more profitable, heights. The point here is you’ve got to be...
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