Still Friends I Hope?
The last couple of weeks have seen me making some definitive changes in how I am handling my social media presence. Mainly, I talked about why I decided to leave Empire Avenue, not because it’s not a viable platform, but more about keeping in mind what I have time for and working with platforms I am comfortable with. If we want to succeed, achieve even, in social media we must be willing to try out the new stuff. If it doesn’t work for us, so be it, move on. I started with Triberr almost three months ago. I wrote about it an earlier post. In that post I talked about how Triberr...
read moreTriberr, or How I Instantly Extended My Reach to Over 145,000 People.
Dino Dogan was introduced to me by my friend Mark Schaefer. If you’ve been reading my blog for a while, you’ll know that Mark has been a bit of a mentor of mine. When Mark told me that Dino was a guy I should pay attention to, I listened. From the get go, I saw that Dino and I were very similar type people. He says what he thinks and doesn’t sugar coat anything. If you want to hear that your ideas are all 100% great, and your design inspiration is nothing less than phenomenal, he is very probably, the wrong consultant for you. If you want to hear the straight truth, check...
read moreWhy I Don’t Care About Going Viral
The big thing out there right now is, going viral. Everybody and their aunt wants to go viral. Huge exposure, and your 15 minutes of internet fame. Heck, I wanted to go viral. Just one post. Please, please, please, just let me go viral, just once. That was, until yesterday. Yesterday taught me a lot about my audience. I learned about who sees my posts, and who I really want to be reaching. Yesterday I wrote a post about a local company and how they were doing social media right. It was a very moderate hit, as posts go, but there were some very useful clues to be found about my business and...
read morejAVERDE Coffee Co Does Social Media, the Right Way
Yesterday I had the opportunity to sit down with @lrknight, founder of Entrepreneurs of Knoxville, and the guys from jAVERDE Coffee Co. We were there to brainstorm some ideas on how to expand our respective companies. Javerde is a eco-green business and have a great coffee product that is just waiting to explode out of it’s one shop in Knoxville. I felt honoured that they would include me in their quest for expansion. I knew that I followed them on Twitter (@jAVERDE_Coffee) so I went to check out how they were handling their Twitter presence. It was there that I saw the most beautiful...
read moreLay It On the Line
I’ve done a lot of talking about best practice in social media, but I’ve never really told you about me and just why I’m here. After a short stint in the US Army , and spending 20 years in the restaurant business all I really had was a dysfunctional lifestyle, kids I wasn’t taking care of emotionally, and a relationship with a woman that was ending. Well, the relationship ended, and I found a fantastic mate, whom I married, the first chance I got. I have a beautiful relationship with my children from my previous marriage, I have two step kids that I will be...
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